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Credit: Shorr Packaging

12.26.18 – CEPrO- Jason Knott ·

The need for your clients to have a front doorbell camera is never greater than during the holiday season, when “porch pirates” are on the prowl to snag Amazon packages. Indeed, the front doorbell camera has quickly become one of the fastest selling smart home security devices ever. While much of the consumer market is DIY, integrators are installing Amazon Ring, Nest Hello, Assa Abloy’s August Doorbell Cam, Remo+, DoorBird, Elan Intelligent Video Doorbell, Savant, Control4 Intercom Anywhere, Skybell, Channel Vision, Holovision and others for their clients.

But which cities are most susceptible to front door package theft? Shorr Packging Corp., an Aurora, Ill.-based provider of packaging solutions that has been in business since 1922, recently undertook a study by analyzing the per capita frequency of the Google search for “Amazon package stolen” by city.

The company is making the link between the online search and a theft incident. Of course, some of these Google searches could simply be curious individuals or people conducing online queries on behalf of others who may not live in the same locality.

Shorr took its ‘porch pirate’ research one step further by taking its analysis of Google searches and population and checking it against the FBI’s national crime statistics, and in particular, city-based larceny-theft rates in each of the 50 cities it studied.

“We found many cities with high larceny-theft rates also showed high search prevalence for ‘Amazon package stolen,’” says the company.

According to Shorr, the 10 cities with the highest front-door theft rates are:

  1. San Francisco
  2. Seattle
  3. Minneapolis
  4. Boston
  5. Portland, Ore.
  6. Oakland
  7. Baltimore
  8. Washington, D.C.
  9. Atlanta
  10. Sacramento

In San Francisco, one in every 4,211 inhabitants has Google searched for “Amazon package stolen.” The commonality among many of these urban areas is residential density.

On the flip side, the 10 cities with the lowest front-door package theft rates are:

  1. El Paso, Texas
  2. Detroit
  3. Memphis
  4. Oklahoma City
  5. Fresno, Calif.
  6. San Antonio
  7. Mesa, Ariz.
  8. Kansas City, Mo.
  9. Omaha, Neb.
  10. Raleigh, N.C.

Integrators can possibly use this data to upsell a doorbell camera on their next project. Here is the full list of cities for reference.

Credit: Shorr Packaging Corp.


 About the Author

Jason has covered low-voltage electronics as an editor since 1990. He joined EH Publishing in 2000, and before that served as publisher and editor of Security Sales, a leading magazine for the security industry. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He is currently a member of the CEDIA Education Action Team for Electronic Systems Business. Jason graduated from the University of Southern California. Have a suggestion or a topic you want to read more about? Email Jason at jknott@ehpub.com